Why we need a new way of working...
We are living in challenging times. Wars, COVID, inflation, and climate change. There are many reasons we are reshaping the way we live and work.
The media industry moves from one crisis to the next. Audiences expect news in real time. Digital platforms push for instant coverage. At the same time, business models are fragile and distribution channels keep shifting.
And now, there’s another challenge: cutting emissions without cutting quality. Can high-quality journalism and sustainable production truly go hand in hand?
We believe they can.
The Climate Cost of Travel
Flying your team across borders creates a disproportionate environmental impact. In film and TV, travel and transport make up more than half of a typical production’s footprint. By rethinking how we work, we can drastically cut emissions without sacrificing quality.
Rising Costs, Shrinking Budgets
Every flight ticket, hotel night, and transfer adds pressure to production budgets. These costs often exceed the actual cost of hiring skilled local professionals. Choosing local reduces overhead and frees resources for what matters most: telling stories.
Time Matters More Than Ever
Delays from visas, flight cancellations, or logistics can mean missing the moment entirely. Local professionals are already there, ready to respond immediately. A new way of working means faster, more resilient productions — with stories told as they unfold.